Running & Fitness marketing specialist
в PUMA
One of the leading sports brands in the world - PUMA is looking for a Running and Fitness marketing specialist.

Perfect candidate:

  • has 2+ years of relevant experience;
  • is a sports enthusiast;
  • has a good network within the Running and Fitness industry;
  • is a teamworker;
  • has excellent networking, organizational & presentation skills;
  • speaks fluent English.

Your mission:

  • follow PUMA's Marketing Strategy and plan, execute, analyze and report on Running / Training/ Fitness (RTF) marketing & PR initiatives of PUMA Russia / Ukraine / CIS
  • look for opportunities in the market to enhance PUMA's RTF credibility
  • develop and execute RTF marketing activations / events/ POP-ups/ races/ PR projects
  • work with running clubs, crews, athletics federation, runners & fitness enthusiasts to create strong marketing opportunities
  • handle RTF PR with the PR Agency
  • co-ordinate RTF сampaigns with all relevant departments;
  • develop, translate/localize, and create relevant brand-related RTF content;
  • seed PUMA products with RTF influencers and process product orders & deliveries in SAP;
  • report to PUMA stakeholders, store managers, Area / Regional Marketing and agencies, regularly through marketing presentations;
  • observe & report on competitor's RTF marketing activities;
  • manage the Marketing Budget and ensure that PUMA stays within budget and report the same as per the global formats required;
  • look for RTF Sales opportunities and provide the same to the Sales Team.
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