One of the leading sports brands in the world -
PUMA is looking for a Running and Fitness marketing specialist.
Perfect candidate: - has 2+ years of relevant experience;
- is a sports enthusiast;
- has a good network within the Running and Fitness industry;
- is a teamworker;
- has excellent networking, organizational & presentation skills;
- speaks fluent English.
Your mission: - follow PUMA's Marketing Strategy and plan, execute, analyze and report on Running / Training/ Fitness (RTF) marketing & PR initiatives of PUMA Russia / Ukraine / CIS
- look for opportunities in the market to enhance PUMA's RTF credibility
- develop and execute RTF marketing activations / events/ POP-ups/ races/ PR projects
- work with running clubs, crews, athletics federation, runners & fitness enthusiasts to create strong marketing opportunities
- handle RTF PR with the PR Agency
- co-ordinate RTF сampaigns with all relevant departments;
- develop, translate/localize, and create relevant brand-related RTF content;
- seed PUMA products with RTF influencers and process product orders & deliveries in SAP;
- report to PUMA stakeholders, store managers, Area / Regional Marketing and agencies, regularly through marketing presentations;
- observe & report on competitor's RTF marketing activities;
- manage the Marketing Budget and ensure that PUMA stays within budget and report the same as per the global formats required;
- look for RTF Sales opportunities and provide the same to the Sales Team.
Vacancy closed.